The eCom Growth Show

Ali Babul, Chief Evangelist at Trellis,  breaks down why lifetime value (LTV) and customer acquisition cost (CAC) are mission-critical KPIs for Amazon brands. Ali lays out practical strategies for identifying your halo ASINs, optimizing ad spend, and building a smarter, long-term growth playbook.

Danan Coleman welcomes Jay Lagarde, the founder and creator of eComEngine. Jay has been in the Amazon space longer than most—first as a seller and then as a pioneer in software for sellers. This conversation dives into why sellers must prioritize profitability, the common blind spots that erode margin, and how to build lasting habits for operational success.

Danan Coleman sits down with Brett Curry, CEO of OMG Commerce, to dive deep into one of the most underutilized growth tools for Amazon brands: YouTube ads. With candid insights and a wealth of real-world examples, Brett reveals how YouTube can serve as both a brand-builder and a conversion engine when done right.

Ian Drogin from QuietLight talks about what it takes to sell your eCommerce business, how to maximize valuation, and when to start planning your exit strategy. Whether you’re just starting or already thinking about selling, this episode gives clear direction for preparing and profiting from your business exit.

Alina Vlaic, founder of AZ Rank and a seasoned Amazon seller, dives into the realities of product launches, ranking safely, and why authentic content is a game-changer for conversion. Alina shares her candid journey from failed product launches to helping thousands of sellers successfully scale using sustainable, compliant strategies that work in today’s Amazon landscape.

John Cavendish, founder of Seller Candy, unpacks how sellers can proactively protect and optimize their Amazon businesses. John shares practical strategies for managing account health, avoiding costly support mistakes, and scaling operations efficiently.

Stanley Ference, a patent attorney and the founder at Ference & Associates, discusses how Amazon sellers can protect their products and enforce their rights effectively. Stan shares actionable strategies on patents, trademarks, copyrights, and online enforcement, ensuring sellers understand their options and obligations to protect their business.

Danan sits down with Jessica Wright, President of AO2 Management and she dives into why branding is no longer a luxury but a necessity for success on Amazon, even if you’re just starting with white-label products.

Rob Witlsey, founder of VideoFresh, dives into the power of video marketing for e-Commerce brands. We talk about the emotional impact of video, the technical setups that matter, and how sellers can scale content without sacrificing quality.

In this episode of The eCom Growth Show, I chat with Eric Castellano about his journey from retail arbitrage to running a $50M Amazon business with a 35-person team. We break down operations, scaling strategies, tough lessons, and practical advice for sellers ready to level up.

In this episode of The eCom Growth Show, I sit down with e-commerce veterans Simon Ellicott and Chris Fryburger to unpack how AI is reshaping not just brands, but the agencies behind them. With decades of combined experience in the Amazon space, Simon and Chris bring sharp insight into where this shift is headed and what sellers need to watch for.

In this episode of The eCom Growth Show we head south to explore the exciting e-commerce potential of Latin America, specifically Mexico. Our guest today are Freddie and Adam from Capybaras. We’ll uncover why this market deserves your attention, how to break in, unexpected advantages and key partners like Capybaras who can help you succeed.

Today, I had the distinct pleasure of hosting a true pioneer in the e-commerce space, a legend who has been navigating the digital marketplace for over two decades: the one and only Jim Cockrum. He dives deep into the current opportunities on Amazon and offers a refreshing perspective on what it truly takes to succeed in 2025 and beyond.

Chelsea dives deep into the often-overlooked yet absolutely critical world of inventory management for e-Commerce sellers. From common pitfalls to actionable best practices and the surprising ways inventory impacts your bottom line.

Amra Tareen and Nate Slonaker from All3D discuss how 3D modeling and augmented reality (AR) are transforming the way products are presented and purchased online, offering significant advantages for e-Commerce sellers across platforms like Amazon, Shopify, and Walmart.

Sean Napier, founder of 6two8, discusses the transition from selling on Amazon to establishing a Shopify store. Learn the importance of understanding the differences between platforms, and how to effectively drive traffic to a new online store.

Oz, the CEO of ecomsellersHQ, dives into the crucial aspects of running a successful e-Commerce business, from effectively managing your cash flow and strategically building your team to even considering the often-overlooked topic of exiting your company.

Jamin Arvig brings a wealth of experience in building, buying, and scaling e-Commerce brands across multiple channels. We dive deep into the strategies and tactics that propel e-Commerce businesses to new heights.

David Miller from DAM Law (that’s right!) dives deep into some of the most pressing issues for e-Commerce entrepreneurs on Amazon, including account suspensions, dealing with withheld funds, intellectual property (IP) complaints, and the nuances between private label and reselling from a legal standpoint.

Jana Krekic, the founder of YLT Translations and her team of 90 Amazon-trained experts go beyond simple word-for-word translation, focusing on localization that truly resonates with local customers. If you’re an e-Commerce seller eyeing international expansion, this conversation is a goldmine of information.

Amazon advertising expert George Reid shares his journey from working at Amazon to launching his own agency and design kit for sellers. He highlights the role of design systems, fair pricing, and templates in ecommerce, emphasizing that a strong offer matters more than design.

Eli Gitelman, the CEO of Other Planet Studio is here to dive deep into a crucial aspect of e-Commerce success that often gets overlooked or misunderstood: branding. Watch this all the way through because it is an incredible lesson on the subject.

Mark Botha, the founder of SellerVue, shares his insights on how sellers can optimize their operations and recover hidden profits. Get ready to learn how to transform the “unsexy” side of eCommerce into a goldmine!

Will Haire from BellaVix, brings a wealth of knowledge with over 12 years of experience helping brands market and sell their products on marketplaces like Amazon and Walmart. In this episode, we’ll discuss strategies to navigate those slow sales periods that every eCommerce business faces.

In this episode of The eCom Growth Show, Danan Coleman interviews Gary Huang, Amazon expert and founder of the 7 Figure Seller Summit. Gary reveals why Amazon Japan is the untapped marketplace sellers need to pay attention to and provides actionable steps to break into this market.

In this episode of The eCom Growth Show, Danan Coleman interviews Kusha Karvandi, founder of Kazam, an AI-powered PPC management tool. Kusha shares how Kazam simplifies Amazon ads, improves profitability, and empowers sellers with automated, data-driven PPC campaign

In this episode of The eCom Growth Show, Danan Coleman interviews Mauricio Villalobos, founder of IDW Innovation Studio. Mauricio shares how product design, engineering, and innovation strategies can help eCommerce brands set themselves apart, extend product lifecycles, and reduce costs through thoughtful design internalization and portfolio strategy.

In this episode of The eCom Growth Show, we sit down with Afolabi, the CEO and founder of Honu 3PL and Tariff Terminator. Afolabi shares actionable insights on optimizing fulfillment and logistics  and saving money on import duties through smarter tariff strategies.

In this episode of The eCom Growth Show, Danan Coleman interviews Emily Baker, the founder of Crazy Flippin’ Mom. Emily shares her inspiring journey from reselling on platforms like Poshmark and eBay to building a community, as well as successful Amazon and Walmart businesses.

On this episode of The eCom Growth Show, we have Lauren Petrullo, a marketing expert and consultant for Meta Ads and social commerce. She’ll share how to drive traffic to your product pages through various marketing channels.

On this episode of The eCom Growth Show, we have the Founder and CEO of Ecomcy, Vincenzo Toscano with us. Learn how to optimize your Amazon listings, run PPC ads, and expand your business to maximize profits.

Learn how to avoid accounting mistakes that ecommerce businesses make and maximize your profits with insights from Tyler Jefcoat, the Founder of Seller Accountant.

Learn how to make money on Amazon from Carlos Alvarez, the Founder and CMO of Wizards of Ecom. He has got the best zero-cost start models to maximize your profits.