Episode Number:

6

November 7, 2024


In this episode of The eCom Growth Show, we sit down with Afolabi, the CEO and founder of Hano3PL and Tariff Terminator. Afolabi shares actionable insights on how eCommerce sellers can:

  1. Optimize fulfillment and logistics with a next-level 3PL.
  2. Save significant money on import duties through smarter tariff strategies.

Meet Afolabi: The Logistics & Tariff Expert

With over 25 years of experience in global logistics and sourcing, Afolabi has managed containers that, when stacked, would stretch all the way to the moon! He is passionate about helping eCommerce sellers streamline their operations and boost profitability through advanced systems and tariff optimization.


Why Sellers Need a 3PL Like Honu Worldwide

What is a 3PL?
A 3PL (Third-Party Logistics) provider goes beyond warehousing to offer fulfillment, inventory visibility, and efficient workflows. Honu 3PL stands out with its innovative approach to logistics.

Key Benefits of Honu 3PL:

  • 50,000 sq. ft. Facility: With 44-ft ceilings and custom racking for optimized storage.
  • Fast Container Unloading: 2-3 hours turnaround to avoid costly detention fees.
  • Live Inventory Tracking: Real-time software integration gives sellers full visibility.
  • 5 Loading Docks + Drive-In Access: Efficient unloading for all truck types, even in bad weather.
  • Omnichannel Fulfillment: Integrates with 110+ marketplaces (Shopify, Amazon, Walmart, etc.) for seamless order processing.
  • Automation & Future Tech: Plans include robotic palletizers, conveyors, and QR-code-based inventory systems for greater efficiency and cost savings.

Honu 3PL Cheat Sheet: Choosing the Right 3PL

  • Do they provide real-time inventory visibility?
  • How long does it take to unload containers?
  • What’s the average fulfillment speed?
  • Do they have sufficient loading docks for efficient scheduling?
  • Are they experienced with Amazon and eCommerce operations?

Tariff Terminator: Stop Overpaying on Import Duties

Most sellers overpay on tariffs because they use incorrect or outdated HTS codes (Harmonized Tariff Schedule). Tariff Terminator identifies and reclassifies these codes. This has helped sellers save thousands of dollars per shipment.

Real-World Example:

  • A seller importing coffee mugs paid a 25% duty on ceramic goods.
  • Upon review, the mugs were actually porcelain, which only carries a 3% duty.
  • Result: $16,000 saved on the next shipment alone, with ongoing savings for every order.

How It Works:

  1. Audit: Tariff Terminator reviews your products for just $99.
  2. Success Fee: If savings are found, it’s only $499 to access your optimized HTS codes.
  3. Long-Term Savings: One-time reclassification generates savings for every future shipment.

Monitoring Tariff Changes

  • Tariff Terminator monitors HTS codes for updates, exemptions, or suspensions.
  • Sellers receive push notifications when opportunities arise to save or delay tariffs.
  • First year of monitoring is free, with renewals at just $20/year per product.

Final Takeaway

If you’re an eCommerce seller, optimizing your logistics and import duties can unlock huge profit margins. With Honu 3PL and Tariff Terminator, you can streamline operations, reduce costs, and ultimately grow your business more efficiently.


Learn More & Get Started: